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Empower a resilient community, together.
Community
PwC China’s FY25 progress
Our strategy and approach
At PwC, we demonstrate our social responsibility through concrete actions that empower communities and address key societal needs. By combining financial donations, long-term collaborations and employee volunteer initiatives, we integrate our resources and professional expertise to build more resilient communities.
We align our community investments with the national strategy of rural revitalisation.Through the PwC Zhong Tian Charitable Foundation and PwC Foundation (Hong Kong), we deliver targeted support and upskilling programmes to individuals in underserved communities.These initiatives focus on improving quality of life, and ensuring more people have equal access to learning and development opportunities, enabling them to build better futures.
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Engaging our communities
We aim to support organisations and initiatives that help people access opportunities more equitably, particularly in underserved areas. This includes funding scholarship programmes for students in less developed regions, alleviating the financial burden on their families and encouraging academic commitment; providing living subsidies for families affected by rare diseases, preventing the possibility of falling back into poverty due to the cost of treatment; and sponsoring basketball games in rural areas so that children can enjoy extra-curricular activities in the same way that children in developed areas do. These efforts are primarily carried out through our Beijing PwC Zhong Tian Charitable Foundation.
We prioritise the upskilling and reskilling of young people, equipping them with the capabilities to navigate a changing world and secure decent employment. In China, we have been working with dedicated charity partners to bridge the skills and opportunity gaps for young people.
Many of our people are determined to do more to contribute to the community. PwC China encourages their involvement by providing funding and policy support and offering other resources and opportunities. Our ‘Social Impact Time’ policy launched in 2019 provides recognition to our people for their volunteering contributions. It includes 20 hours of volunteer leave annually for each employee. To promote more skills-based volunteering, there is no cap in the number of volunteering hours where our people utilise their professional skills.
Programmes
Rural revitalisation
Our rural revitalisation strategy integrates educational investment and community support. We enhance learning resources in Yunnan and Guizhou, provide volunteer teaching in underserved regions, and promote local products to boost economic growth. These efforts expand access to education and help build more resilient, inclusive communities across rural China.
Supporting communities in need
We provide targeted assistance to vulnerable groups across China. Our programmes include offering financial and emotional support to families with children affected by rare diseases in Guizhou, refurbishing classrooms and organising educational activities for children of urban gig workers in cities like Beijing and Shanghai, and delivering material donations such as winter supplies to students in remote Sichuan. Each initiative is designed to offer practical help and foster inclusion, resilience and opportunity within marginalised communities.
The Strive and Rise Programme
Launched by the Hong Kong SAR Government, Strive and Rise tackles intergenerational poverty among underprivileged youth through mentorship, personal development and financial support. PwC China has been a committed partner since 2022, mobilising our professionals as mentors to guide students, broaden their horizons and help break the cycle of poverty.
NGO capacity building
Transparency and good governance are crucial for the development of NGOs. Fully empowering NGOs can enable them to build a skilled team and gain governance capabilities to deliver professional services that benefit more people in need. Through a series of practical toolkits and technical insights developed based on our professional services, we help NGOs improve their operational capacity, gain trust and achieve greater potential.
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Our offices are strategically located to support our clients across the Chinese Mainland, Hong Kong SAR, and Macau SAR. Find us wherever you need us.
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