Insights from MNC senior executives in China: Integrating China's innovation ecosystem into MNCs' global strategies
March 2025
The report highlights that China's innovation ecosystem is playing an increasingly vital role in multinational companies (MNCs) global strategies, with its significance expected to grow further in the future. By integrating China's innovation ecosystem into their global strategies, MNCs can better consolidate innovation resources and enhance their global competitiveness.
In January 2025, PwC hosted its annual MNCs Senior Executive Conference in Shanghai. Over 100 executives from multinational companies across industries such as industrial manufacturing, consumer goods, automotive, finance, healthcare and pharmaceuticals, real estate, and chemical engineering participated in the event. The Report was compiled based on the analysis of survey results collected during the conference, insights shared by executives in panel discussions, recommendations from invited experts, as well as desktop research and policy analysis.
